What Fairtrade does?

Fairtrade is a simple way to make a difference to the lives of the people who grow the things we love. We do this by changing the way trade works through better prices, decent working conditions and a fair deal for farmers and workers in developing countries.

Fairtrade is unique. Fairtrade works with businesses, consumers and campaigners. Farmers and workers have an equal say in everything Fairtrade does. Empowerment is at the core of what Fairtrade stands for.

Fairtrade's Mission

Fairtrade's mission is to connect disadvantaged producers and consumers, promote fairer trading conditions and empower producers to combat poverty, strengthen their position and take more control over their lives.

Fairtrade's Vision

A world in which all producers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future.